Sticky Songs – JYSK
Every week we’ll post the best in audio branding.
JYSK is a Danish company who traditionally sold beds and bedding accessories. Back in the 1990s they introduced an audio logo that was loosely based on a traditional song sung by Danish people. The sonic tagline used in this commercial doesn’t have international meaning but it is easily recognized by anyone and is a great source of pride for the company. As we’ve always believed music is an international language and this is a great example.
Enjoy the weekend!
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